IDEA, as an innovative and modern brand, is intended for everyday purchases. From the moment it opened its first store in Belgrade in 2005, IDEA resolutely set out to build a retail network, conquer the market and develop good relations with customers. As a modern and innovative brand, IDEA every day, with its carefully selected assortment and quality service, enables a large number of satisfied customers to enjoy a pleasant and quick shopping experience and thus delight their families with quality and fresh products that arrived in the store that morning.
We are present, as the only retail chain, in all regions of Serbia. We cover all shopping missions, from everyday purchases, to large family supplies, to premium purchases. In accordance with modern trends and innovations, we are developing online sales, where we currently cover as much as 70% of households!
We nurture what sets us apart on the market and by which consumers recognize us.
They are located at the following locations within RKB:
- DS Beograđanka
- DS Dragstor
- DS Miljakovac
- DS Zemun
- DS Jagodina
- DS Bor
- DS Vranje
- DS Valjevo
- DS Bajina Bašta
- DS Sombor
- DS Kikinda
- DS Subotica
- DS Užice
- DS Bačka Topola
On the page locations you can view addresses and opening hours for each facility.
